This week we've had a pretty busy week at Escalla, where we've been carrying on with our revision and writing up the report on the Principles of Online and Offline Marketing.
During the week we covered the topics of marketing campaigns, segmentation, customer relationship marketing, appropriate audience engagement, legal, regulatory and ethical marketing, risk management and return on investment.
At the start of the week we even got to choose our own adverts to be played for everyone, where we could analyse and see what the producers have thought of when making each advert. I chose the gillette men's razor advert as I thought it had quite a powerful meaning behind it.
We also learnt about drug trafficking and how young children can be forced into helping, this was a good topic for us to talk about as it makes us aware of what could happen, therefore it is teaching us how to stay safe, therefore we were talking about health and safety, equality and diversity, the british values and safeguarding.
Thankyou,
Nisha
I loved your advert, it was really good and got people thinking. Great choice!
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